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Cover of Purple Cow

Purple Cow

Seth Godin · first published 2002

Mentioned 5 time(s) by 4 guest(s): 3 recommend. · Suggest a correction · Suggest tags

  1. Laura Modi on Lenny's Podcast (2023-03-09): recommend

    “…for people who are really just looking for a good foundation, I love Purple Cow.…”

    Mastering onboarding | Lauryn Isford (Head of Growth at Airtable)

  2. Emily Kramer on Lenny's Podcast (2022-09-11): recommend

    “…And I like Seth Godin's Purple Cow, which is just having something that makes you stand out.…”

    How to build a powerful marketing machine | Emily Kramer (Asana, Carta, MKT1)

  3. Cindy Whitehead on The Tim Ferriss Show (2018-06-27): recommend

    “…I would insist that they read “Purple Cow.”…”

    Cindy Eckert (#314)

  4. Cindy Whitehead on The Tim Ferriss Show (2018-06-27): recommend

    “…Yeah, I have to everybody who’s worked for me.…”

    Cindy Eckert (#314)

  5. Joe Gebbia on The Tim Ferriss Show (2018-03-10): mention

    “…It's like purple cow – make something that's distinct enough that people want to talk about it…”

    Joe Gebbia (#301)